Listening to Cutts

Posted by admin | Uncategorized | Wednesday 27 April 2011 7:09 am

This video, which I stumbled across on Youtube, is a great resource for any blogger who is also concerned with Internet reputation management. This video answers a very popular question–what effect, if any, will a blog-roll render upon a website’s google search results. The short answer is: Yes, it can have an effect. No, that effect is not always good. But honestly, Matt Cutts is the man to explain this, not me.

Reputation management services professionals would do well to listen to Matt Cutts, he is responsible for making some of the most important decisions regarding Google, search results, and online reputation.

Essentially any advice or wisdom Matt Cutts has for me, I am more than willing to listen to.  To do otherwise would just be foolish hubris–Cutts is the undisputed guru of all things reputation management.

Dealerships and Their Reputations

Posted by admin | Uncategorized | Wednesday 20 April 2011 1:12 pm

Car dealerships depend more on their online reputations than most other businesses because they exist in such a competitive environment. Car dealerships get many of their leads these days from online searchers. The old way of shopping for cars was to physically drive around to each dealership looking at prices and cars while being harassed by pushy salesmen. Luckily, that dynamic has changed somewhat–people search for good deals on cars online.

An online reputation is an important thing to almost every business.  Google Reputation Management can help to prepare a damaged online reputation, or prevent one from being damaged to begin with.