Portrayal on the Internet
This article, along with the polling, speaks to the rise of the so-called “online reputation”. This is how you, or your business, are portrayed on the Internet. Search results, especially from Google, make up most of this reputation. But corporate reputation management is not easy, or instant, it requires hard work and time.
http://www.itnewsonline.com/showrwstory.php?storyid=1185